3 Personalization Tweaks That Turn Black Friday Visitors into Loyal Customers

Turn Black Friday's flood of new visitors into loyal, repeat customers. Discover 3 simple e-commerce personalization tweaks using geotargeting, time-of-day messaging, and custom landing pages to boost sales and build lasting brand loyalty.

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Shane Blandford |
Aug 17, 2025

The Secret to Standing Out During BFCM: Smarter Website Experiences

Don't get lost in the BFCM noise. Discover how smarter, personalized website experiences can double your conversions. Learn 5 powerful tactics to stand out and turn clicks into loyal customers this Black Friday Cyber Monday.

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Shane Blandford |
Aug 16, 2025

The Ultimate Guide to Content Personalization

Learn how content personalization boosts engagement, drives conversions, and builds loyalty. This guide covers strategies, tools, and real-world examples.

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Shane Blandford |
Apr 18, 2025

How Localized Personalization Drove a 41% Lift in Mobile Conversions for a Home Décor Brand

Mobile shopping is pivotal for Direct-to-Consumer (DTC) ecommerce success, but it comes with its hurdles. For one home décor brand, the key to transforming their mobile experience lay in localized personalization.

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Shane Blandford |
Apr 15, 2025

How an Electronics Store Reduced Nighttime Cart Abandonment by 26% Using Time Based Personalization

An electronics retailer running their online store on Magento faced a common but frustrating issue: cart abandonment. While it’s a pain point for many e-commerce businesses, their data revealed a clear pattern. Most abandoned carts were happening late at night, between 9 PM and midnight

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Shane Blandford |
Apr 15, 2025

How a Regional Furniture Retailer Doubled Conversions with URL-Based Personalization

A regional furniture retailer, known for their quality craftsmanship, wanted to improve the performance of their email marketing campaigns. They were already taking a segmented approach, sending tailored emails to different audiences, such as new customers and repeat buyers.

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Shane Blandford |
Apr 15, 2025