The complete guide
Website Personalization
What it is, why it works, and where to start.
Learn
Use Cases
How teams use ConversionWax
Guides
Step-by-step setup and strategy
Content Personalization Guide
How to personalize your website
Playbook
Proven plays for every industry
Compare
How we stack up against others
Blog
Personalization tips and platform updates
Help Center
Docs, setup guides, and support
Featured playbook
Ecommerce Personalization Playbook
Geo-targeted offers, BFCM windows, device-specific layouts - copy-paste plays that run themselves.
Optimized Images
Auto-resize for any device
Video Support
Personalized video content
Scheduled Updates
Time-based content automation
By role
Ecommerce Operators
Geo-offers, BFCM, device layouts
Growth Marketers
Campaign pages, UTM matching, A/B
Digital Agencies
Multi-site, version control, team access
New in the platform
AI Image Generation
Generate campaign visuals from a prompt. Saves to your asset library.
Learn more →Real-time personalization hub
Real-Time Website Personalization
One embed across every platform. Geo, UTM, viewport, and schedule rules render in milliseconds.
Platforms
WordPress
Plugin · WordPress.org
Shopify
Real-time personalization
Adobe Commerce
Plugin · Magento personalization
Contentful
Headless CMS personalization
Joomla
Real-time personalization
Sanity
Headless CMS personalization
Native plugins
On WordPress.org
ConversionWax for WordPress
Official plugin: shortcode-based banners, A/B testing, and AI image generation. Defer-loaded, Core Web Vitals friendly.
Get the plugin →Help docs
ConversionWax for Adobe Commerce
Plugin for Adobe Commerce and Magento Open Source. Setup guide and configuration steps.
Read the docs →Asset imports
Just released
Canva → ConversionWax
Import banner designs and hero images from Canva directly into your ConversionWax asset library. Skip the export-upload cycle.
See how it works →Anywhere else
One embed code
If your site can accept a script, ConversionWax works on it. WooCommerce, Webflow, BigCommerce, Squarespace, custom builds.
See setup →Dynamic product imagery, location-based hero images, and viewport-optimized visuals that adapt instantly for every Magento visitor.
Part of our Real-Time Visual Personalization platform
Magento stores have powerful commerce capabilities, but lack one critical feature: the ability to show different images and videos to different visitors in real-time.
"Out of the box, Magento shows the same product photos, hero images, and banner visuals to everyone—regardless of their context."
Everything you need to personalize your Magento store visuals.
Show regional hero images and market-specific lifestyle photography automatically.
Mobile-optimized vertical shots, desktop wide imagery, tablet square formats.
Ensure landing page heroes match the ad creative visitors clicked on.
Works with Magento 2.x, no backend load, CDN-optimized delivery.
ConversionWax delivers real-time visual personalization across multiple platforms. View all supported platforms →
A fashion retailer detects location and shows region-appropriate product shots. European visitors see metric sizing, US sees imperial.
Magento store serves vertical product images to mobile, wide horizontal lifestyle imagery to desktop in category pages.
Google Ads visitors see landing page heroes matching the exact ad creative, creating seamless brand continuity.
Add the ConversionWax script to your Magento theme. Works with Magento 2.x and all popular themes.
Upload different versions of your hero images, product photos, and banners for different contexts.
Set up rules like "If visitor from Germany, show European lifestyle images" and publish instantly.