The complete guide
Website Personalization
What it is, why it works, and where to start.
Learn
Use Cases
How teams use ConversionWax
Guides
Step-by-step setup and strategy
Content Personalization Guide
How to personalize your website
Playbook
Proven plays for every industry
Compare
How we stack up against others
Blog
Personalization tips and platform updates
Help Center
Docs, setup guides, and support
Featured playbook
Ecommerce Personalization Playbook
Geo-targeted offers, BFCM windows, device-specific layouts - copy-paste plays that run themselves.
Optimized Images
Auto-resize for any device
Video Support
Personalized video content
Scheduled Updates
Time-based content automation
By role
Ecommerce Operators
Geo-offers, BFCM, device layouts
Growth Marketers
Campaign pages, UTM matching, A/B
Digital Agencies
Multi-site, version control, team access
New in the platform
AI Image Generation
Generate campaign visuals from a prompt. Saves to your asset library.
Learn more →Real-time personalization hub
Real-Time Website Personalization
One embed across every platform. Geo, UTM, viewport, and schedule rules render in milliseconds.
Platforms
WordPress
Plugin · WordPress.org
Shopify
Real-time personalization
Adobe Commerce
Plugin · Magento personalization
Contentful
Headless CMS personalization
Joomla
Real-time personalization
Sanity
Headless CMS personalization
Native plugins
On WordPress.org
ConversionWax for WordPress
Official plugin: shortcode-based banners, A/B testing, and AI image generation. Defer-loaded, Core Web Vitals friendly.
Get the plugin →Help docs
ConversionWax for Adobe Commerce
Plugin for Adobe Commerce and Magento Open Source. Setup guide and configuration steps.
Read the docs →Asset imports
Just released
Canva → ConversionWax
Import banner designs and hero images from Canva directly into your ConversionWax asset library. Skip the export-upload cycle.
See how it works →Anywhere else
One embed code
If your site can accept a script, ConversionWax works on it. WooCommerce, Webflow, BigCommerce, Squarespace, custom builds.
See setup →No-Code Setup
No-Code Setup
One script tag. Under 10 minutes. Works with Shopify, WordPress, WooCommerce, Webflow, Magento, and any site that accepts a script.
Start Free TrialSkip the Dev Queue
ConversionWax installs with a single embed code. No plugins, no build steps, no developer handoff. Paste the script into your site header and start personalizing content in minutes.
The embed code generator lets you choose the HTML element type (span, p, h1, h2, div) and gives you a ready-to-paste snippet with syntax highlighting and one-click copy.
Key Capabilities
Universal Compatibility
Works on any platform that accepts a script tag - Shopify, WordPress, WooCommerce, Webflow, Magento, custom sites, and more.
Flexible Embed Options
Choose your HTML element type and content format. Context-aware code generation for text, banner, and slideshow content.
One-Click Copy
Copy your embed code with one click. Syntax-highlighted preview so you can verify before pasting.
Zero Maintenance
No updates to install, no plugins to maintain. The script stays current automatically as the platform evolves.
How It Works
Add the script tag
Paste the ConversionWax embed code into your website header. Takes less than a minute.
Build your content sections
Use the visual form builder to create personalized content - slideshows or static banners - with targeting rules for location, URL, and schedule.
Publish and go live
Hit publish. Your personalized content is live immediately. Track performance from the analytics dashboard.
Use Cases
Shopify stores
Add location-targeted banners to any Shopify theme without touching Liquid code.
WordPress sites
Drop the script into your theme header and start running personalized campaigns across your pages.
Agency client sites
Roll out personalization across 15+ client sites from one account. Each site gets its own embed code.
Custom-built platforms
If your site can load a script tag, ConversionWax works. No API integration required.
Ready to personalize your site?
Start your free 14-day trial. No credit card required.
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