The complete guide
Website Personalization
What it is, why it works, and where to start.
Learn
Use Cases
How teams use ConversionWax
Guides
Step-by-step setup and strategy
Content Personalization Guide
How to personalize your website
Playbook
Proven plays for every industry
Compare
How we stack up against others
Blog
Personalization tips and platform updates
Help Center
Docs, setup guides, and support
Featured playbook
Ecommerce Personalization Playbook
Geo-targeted offers, BFCM windows, device-specific layouts - copy-paste plays that run themselves.
Optimized Images
Auto-resize for any device
Video Support
Personalized video content
Scheduled Updates
Time-based content automation
By role
Ecommerce Operators
Geo-offers, BFCM, device layouts
Growth Marketers
Campaign pages, UTM matching, A/B
Digital Agencies
Multi-site, version control, team access
New in the platform
AI Image Generation
Generate campaign visuals from a prompt. Saves to your asset library.
Learn more →Real-time personalization hub
Real-Time Website Personalization
One embed across every platform. Geo, UTM, viewport, and schedule rules render in milliseconds.
Platforms
WordPress
Plugin · WordPress.org
Shopify
Real-time personalization
Adobe Commerce
Plugin · Magento personalization
Contentful
Headless CMS personalization
Joomla
Real-time personalization
Sanity
Headless CMS personalization
Native plugins
On WordPress.org
ConversionWax for WordPress
Official plugin: shortcode-based banners, A/B testing, and AI image generation. Defer-loaded, Core Web Vitals friendly.
Get the plugin →Help docs
ConversionWax for Adobe Commerce
Plugin for Adobe Commerce and Magento Open Source. Setup guide and configuration steps.
Read the docs →Asset imports
Just released
Canva → ConversionWax
Import banner designs and hero images from Canva directly into your ConversionWax asset library. Skip the export-upload cycle.
See how it works →Anywhere else
One embed code
If your site can accept a script, ConversionWax works on it. WooCommerce, Webflow, BigCommerce, Squarespace, custom builds.
See setup →Asset Management
Asset Management
Upload, organize, and deploy visual assets from one central library. Drag and drop up to 100 files at once. Tag, search, and filter everything.
Start Free TrialOne Library for Every Campaign
Running personalization campaigns means managing hundreds of image and video variants. Different cities, different devices, different seasons. Without a proper asset library, files get scattered across shared drives, Slack threads, and email chains.
ConversionWax gives your team a centralized asset library built specifically for personalization workflows. Upload in bulk, organize with custom tags, and pull assets directly into banners and content sections.
Key Capabilities
Bulk Upload
Drag and drop up to 100 files at once. Maximum 50MB per file. Visual progress indicators for every upload.
All Major Formats
Images: PNG, JPG, JPEG, GIF, WebP. Videos: MP4, WebM, MOV. Automatic file type detection with dimensions auto-extracted.
Custom Tags
Color-coded tags with custom names and descriptions. Create tags inline while editing, or manage them from the dedicated tag page. Shared across assets and banners.
Search and Filter
Search by name or alt text. Filter by file type (images or videos) or tags. Sort by newest, oldest, or alphabetical.
How It Works
Upload your files
Drag and drop files into the upload zone. Upload up to 100 at a time, each up to 50MB.
Organize with tags and labels
Add labels, alt text, and color-coded tags. Group assets by campaign, region, device, or any category that fits your workflow.
Use assets in campaigns
Select assets directly from the library when building banners or content sections. Set separate assets for desktop, tablet, and mobile.
Use Cases
Seasonal campaign prep
Bulk upload all your Black Friday, holiday, or summer sale assets at once. Tag them by campaign for instant retrieval.
Multi-region personalization
Organize location-specific images by region tag. Pull the right asset for each geo-targeted content section.
Device-specific variants
Store desktop, tablet, and mobile versions of every banner. Tag them by device type for quick filtering.
Agency multi-client libraries
Each website gets its own asset library. Manage client assets separately while switching between sites from one account.
Get your assets organized
Start your free 14-day trial. No credit card required.
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