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Visual Testing

Real-Time A/B Testing for Images

Test image variants, hero visuals, and product photos with instant traffic splitting and real-time results. No complex tools required.

Part of our Real-Time Visual Personalization platform

Why Traditional Visual
Testing Is Broken

Traditional image testing tools are expensive, complex, and slow. You need technical setup, weeks to reach statistical significance, and dedicated resources to implement changes.

"By the time you get results, your visual creative is outdated. Real-time testing lets you learn faster and optimize continuously."

ConversionWax Visual Testing

  • Set Up in Minutes: Launch visual tests without technical implementation
  • Instant Results: See engagement data in real-time, not weeks later
  • No Page Load Impact: Tests run via CDN with zero performance hit

What You Can A/B Test

Test any visual element to find what resonates with your audience.

Hero Images

Test different hero image approaches: product-only vs. lifestyle photography.

Product Photos

Test different styles, angles, and contexts to maximize engagement and clicks.

Banner Images

Test promotional banner designs to see which drives more engagement.

Traffic Splitting

Automatic 50/50 split or custom distributions for multi-variant testing.

Works With Your Platform

ConversionWax delivers real-time visual personalization across multiple platforms. View all supported platforms →

Real Image Testing Success Stories

E-commerce Hero Test

An online furniture retailer tested minimalist product shots vs. styled room photography. Styled rooms won with more product clicks.

+47% Product Clicks

Product Angle Test

A fashion brand tested front-facing vs. angled/dynamic product photos. Dynamic angles increased engagement significantly.

+31% Engagement

Lifestyle vs Clean

A beauty brand tested lifestyle imagery vs. clean white background photography. Lifestyle drove massive increase in clicks.

+52% Click-Through

Simple Integration

1. Install ConversionWax

Add the ConversionWax script to your website. Works with any platform or custom build.

2. Upload Test Variants

Upload the image variants you want to test (Version A vs. Version B).

3. Launch & Monitor

Set your traffic split and launch. View real-time engagement data as visitors interact with each variant.

Ready to Start Testing?