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Featured playbook
Ecommerce Personalization Playbook
Geo-targeted offers, BFCM windows, device-specific layouts - copy-paste plays that run themselves.
Optimized Images
Auto-resize for any device
Video Support
Personalized video content
Scheduled Updates
Time-based content automation
By role
Ecommerce Operators
Geo-offers, BFCM, device layouts
Growth Marketers
Campaign pages, UTM matching, A/B
Digital Agencies
Multi-site, version control, team access
New in the platform
AI Image Generation
Generate campaign visuals from a prompt. Saves to your asset library.
Learn more →Personyze is a capable rule engine - but at $225+/month with a steep learning curve, it's more than most marketing teams need. ConversionWax focuses on visual asset personalization, A/B testing, and geo-targeting. Faster to set up, easier to manage, starting at $19/month.
Start Your Free 14-Day TrialPersonyze offers deep conditional personalization across text, email, pop-ups, and product recommendations. For teams with a dedicated personalization specialist and budget to match, it works well.
But most marketing teams don't need that depth. They need to swap a hero image for different audience segments, test two banner variations, and schedule a seasonal promotion. Personyze's rule chains are overkill for that workflow, and the $225+/month price tag is hard to justify when you're only using a fraction of the features.
Simpler workflow. Upload image variants, set display rules (location, URL, time), publish. No rule chains, no conditional logic trees. If your personalization needs are visual, the setup takes minutes.
Lower cost. Starter plan is $19/month for 50K pageviews. Growth is $49/month with A/B testing and unlimited sites. You'd need to be on Personyze for months before getting the same campaigns live.
Built-in creative tools. AI image generation, asset library, version control. Create and manage your banner variants inside the platform.
Campaign scheduling. Set campaigns to go live and expire on specific dates. Run weekend promotions, holiday banners, or seasonal swaps without logging in at midnight.
No. ConversionWax handles visual asset personalization only - images, videos, and banners. If you use Personyze for text personalization, email content, or product recommendations, you'd need a different tool for those.
ConversionWax starts at $19/month. Growth with A/B testing is $49/month. Professional is $149/month. Personyze starts at $225/month.
14 days, full features, no credit card. Start here.
Geo-targeting, A/B testing, scheduling, and analytics - self-serve, no sales call, starting at $19/month.
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