The complete guide
Website Personalization
What it is, why it works, and where to start.
Learn
Use Cases
How teams use ConversionWax
Guides
Step-by-step setup and strategy
Content Personalization Guide
How to personalize your website
Playbook
Proven plays for every industry
Compare
How we stack up against others
Blog
Personalization tips and platform updates
Help Center
Docs, setup guides, and support
Featured playbook
Ecommerce Personalization Playbook
Geo-targeted offers, BFCM windows, device-specific layouts - copy-paste plays that run themselves.
Optimized Images
Auto-resize for any device
Video Support
Personalized video content
Scheduled Updates
Time-based content automation
By role
Ecommerce Operators
Geo-offers, BFCM, device layouts
Growth Marketers
Campaign pages, UTM matching, A/B
Digital Agencies
Multi-site, version control, team access
New in the platform
AI Image Generation
Generate campaign visuals from a prompt. Saves to your asset library.
Learn more →Real-time personalization hub
Real-Time Website Personalization
One embed across every platform. Geo, UTM, viewport, and schedule rules render in milliseconds.
Platforms
WordPress
Plugin · WordPress.org
Shopify
Real-time personalization
Adobe Commerce
Plugin · Magento personalization
Contentful
Headless CMS personalization
Joomla
Real-time personalization
Sanity
Headless CMS personalization
Native plugins
On WordPress.org
ConversionWax for WordPress
Official plugin: shortcode-based banners, A/B testing, and AI image generation. Defer-loaded, Core Web Vitals friendly.
Get the plugin →Help docs
ConversionWax for Adobe Commerce
Plugin for Adobe Commerce and Magento Open Source. Setup guide and configuration steps.
Read the docs →Asset imports
Just released
Canva → ConversionWax
Import banner designs and hero images from Canva directly into your ConversionWax asset library. Skip the export-upload cycle.
See how it works →Anywhere else
One embed code
If your site can accept a script, ConversionWax works on it. WooCommerce, Webflow, BigCommerce, Squarespace, custom builds.
See setup →Actionable insights to help you grow smarter, not just louder. We break down what actually moves the needle in e-commerce and digital marketing.
In this article, we’ll cover the top web optimization tools and how they can help you improve everything from page load speed to user experience and conversion rates. We’ll also touch on key strategies for using website optimization software to its full potential.
In this article, we will cover best practices for SEO for ecommerce product pages that will not only enhance search engine rankings but also improve the overall user experience. We'll explore strategies that you can implement to maximize visibility.
This article will explore the power of personalized content, looking at the benefits, strategies, and tools that make customized content a vital part of any marketing strategy.
This guide will explore essential strategies to create websites that convert, answering key questions such as "what is website conversion?" and outlining steps to improve site conversion and user experience.
In this guide, we’ll explore the best personalization tools for ecommerce, how to select the right one for your business, and the key features to look out for when choosing personalization software for ecommerce.
How to measure and improve your online store’s performance - top 10 benchmarks for ecommerce sites